Session

Computer Science and Communication Engineering

Description

The paper describes the advantages of using technical and technological achievements through the social networks and their implementation in Central Banks communication. A study of some Central Banks on their use of social media and some of the most popular social networks are given, showing that social media is becoming an important medium of communication for Central Banks around the world. The study shows that a majority of Central Banks use Twitter to send alerts for information already disseminated through the website, even as they are not very active in responding to public tweets, and also shows an increasing number of Central Banks are turning to social media in an attempt to thrust information directly to their audiences.

Keywords:

Social networks, the Central bank, communication, Facebook, Twitter

Session Chair

Zhilbert Tafa

Session Co-Chair

Ramiz Hoxha

Proceedings Editor

Edmond Hajrizi

ISBN

978-9951-437-60-8

First Page

17

Last Page

21

Location

Durres, Albania

Start Date

27-10-2017 1:20 PM

End Date

27-10-2017 2:30 PM

DOI

10.33107/ubt-ic.2017.81

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Oct 27th, 1:20 PM Oct 27th, 2:30 PM

Analysis of central banks platforms on social networks

Durres, Albania

The paper describes the advantages of using technical and technological achievements through the social networks and their implementation in Central Banks communication. A study of some Central Banks on their use of social media and some of the most popular social networks are given, showing that social media is becoming an important medium of communication for Central Banks around the world. The study shows that a majority of Central Banks use Twitter to send alerts for information already disseminated through the website, even as they are not very active in responding to public tweets, and also shows an increasing number of Central Banks are turning to social media in an attempt to thrust information directly to their audiences.