Privacy And Data Protection in E-Commerce

Session

Management, Business and Economics

Description

Today we are on the verge of a new explosion of information technology and robotics. Every day, millions of people identify in the virtual world through the use of the infinity of different applications that cyberspace offers. The main advantage of electronic communications is the rapid exchange of information with the whole world, but this also creates difficulties in some legal aspects. One such difficulty is the protection of privacy when conducting e-commerce.

Despite the broad consensus on the importance of privacy, there is still no unique definition of the concept of privacy in scientific circles. In the respective jurisdiction - of the EU and the US, privacy is understood differently.

For 2019, the world's top privacy and data protection issues again focused on the challenges of personal data transfer between the European Union and the United States. The European Union has raised standards for personal data protection. In May 2018, the General Data Protection Regulation (GDPR) came into force and changed the rules of the game for companies that collect, store or process large amounts of data about users.

The new Regulation affects businesses and users across the borders of the European continent. Any company operating in Europe, or having European users, will be required to adhere to stricter standards under the GDPR and give users more control over their data. The GDPR applies to any organization that collects, processes, manages or stores European citizenship data.

This includes most online services and businesses that collect, process, manage or store data. As such, the GDPR essentially sets a new global standard for data protection.

Keywords:

GDPR, privacy, e-commerce, company, cookies customers.

Proceedings Editor

Edmond Hajrizi

ISBN

978-9951-550-47-5

Location

UBT Kampus, Lipjan

Start Date

30-10-2021 12:00 AM

End Date

30-10-2021 12:00 AM

DOI

10.33107/ubt-ic.2021.496

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Oct 30th, 12:00 AM Oct 30th, 12:00 AM

Privacy And Data Protection in E-Commerce

UBT Kampus, Lipjan

Today we are on the verge of a new explosion of information technology and robotics. Every day, millions of people identify in the virtual world through the use of the infinity of different applications that cyberspace offers. The main advantage of electronic communications is the rapid exchange of information with the whole world, but this also creates difficulties in some legal aspects. One such difficulty is the protection of privacy when conducting e-commerce.

Despite the broad consensus on the importance of privacy, there is still no unique definition of the concept of privacy in scientific circles. In the respective jurisdiction - of the EU and the US, privacy is understood differently.

For 2019, the world's top privacy and data protection issues again focused on the challenges of personal data transfer between the European Union and the United States. The European Union has raised standards for personal data protection. In May 2018, the General Data Protection Regulation (GDPR) came into force and changed the rules of the game for companies that collect, store or process large amounts of data about users.

The new Regulation affects businesses and users across the borders of the European continent. Any company operating in Europe, or having European users, will be required to adhere to stricter standards under the GDPR and give users more control over their data. The GDPR applies to any organization that collects, processes, manages or stores European citizenship data.

This includes most online services and businesses that collect, process, manage or store data. As such, the GDPR essentially sets a new global standard for data protection.