Evaluation of business strategy implementation at Production Companies in Kosovo and Albania

Session

Management, Business and Economics

Description

The main purpose of this research is to investigate and evaluate the implementation of business strategy in private sector in Kosovo and Albania. The survey was focused mainly at the manufacturing sector such as Metal Industry, Wooden, Agricultural sector, food production, ICT companies etc. The survey included respondents through online forms. The research is focused in a quantitative research based by collecting primary data where questioner was based on previous framework addressing business strategy questions as an independent variable and performance variable as a dependable variable. The survey is focused on measuring the level of strategy implementation, employee participation in decision making process as well as updates to the strategy and what importance companies see in practices organization strategy. The results show that the majority of the managers participating in the survey are highly open towards cooperating and working teams to develop, share ideas and open to opinions to reach shared goals. Employee participation in the building business strategy received a positive feedback. The research reveals that there is a relationship between business strategy and performance.

Keywords:

evaluate, business, strategy, performance, process, share, participation

Session Chair

Nehat Ramadani

Session Co-Chair

Uragan Alija

Proceedings Editor

Edmond Hajrizi

ISBN

978-9951-437-54-7

Location

Durres, Albania

Start Date

27-10-2017 4:45 PM

End Date

27-10-2017 6:15 PM

DOI

10.33107/ubt-ic.2017.256

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Oct 27th, 4:45 PM Oct 27th, 6:15 PM

Evaluation of business strategy implementation at Production Companies in Kosovo and Albania

Durres, Albania

The main purpose of this research is to investigate and evaluate the implementation of business strategy in private sector in Kosovo and Albania. The survey was focused mainly at the manufacturing sector such as Metal Industry, Wooden, Agricultural sector, food production, ICT companies etc. The survey included respondents through online forms. The research is focused in a quantitative research based by collecting primary data where questioner was based on previous framework addressing business strategy questions as an independent variable and performance variable as a dependable variable. The survey is focused on measuring the level of strategy implementation, employee participation in decision making process as well as updates to the strategy and what importance companies see in practices organization strategy. The results show that the majority of the managers participating in the survey are highly open towards cooperating and working teams to develop, share ideas and open to opinions to reach shared goals. Employee participation in the building business strategy received a positive feedback. The research reveals that there is a relationship between business strategy and performance.