Facebook as a media in political communication and as a source of information on Kosovo's televisions

Session

Journalism, Media and Communication

Description

Technology development and the new media have changed the political communication and the way of doing journalism, even in Kosovo. The paper analyzes the political communication of key leaders and the use of posts as a source of information, from televisions, which are still the most popular media in Kosovo. For conducting the paper an observation method is used , on which are analyzed the profiles of political leaders as communicators of political messages and the news of the television as transmitters of these messages. The paper concludes that the use of Facebook for the political communication is in favor of politicians, but that the use of mostly unedited posts as a source of information from the media, does not contribute to journalism, on the contrary, it weakens it and the role of the media in society.

Keywords:

political communication, source of information, political leader, facebook, television

Session Chair

Ferid Selimi

Session Co-Chair

Arsim Sinani

Proceedings Editor

Edmond Hajrizi

ISBN

978-9951-437-69-1

Location

Pristina, Kosovo

Start Date

27-10-2018 1:30 PM

End Date

27-10-2018 3:00 PM

DOI

10.33107/ubt-ic.2018.240

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Oct 27th, 1:30 PM Oct 27th, 3:00 PM

Facebook as a media in political communication and as a source of information on Kosovo's televisions

Pristina, Kosovo

Technology development and the new media have changed the political communication and the way of doing journalism, even in Kosovo. The paper analyzes the political communication of key leaders and the use of posts as a source of information, from televisions, which are still the most popular media in Kosovo. For conducting the paper an observation method is used , on which are analyzed the profiles of political leaders as communicators of political messages and the news of the television as transmitters of these messages. The paper concludes that the use of Facebook for the political communication is in favor of politicians, but that the use of mostly unedited posts as a source of information from the media, does not contribute to journalism, on the contrary, it weakens it and the role of the media in society.