Session

Computer Science and Communication Engineering

Description

This paper presents some advantages of using social media and social networks as an efficient way of Central Banks communication with target audience. The statistics given in this paper presents some leading banks based on number of followers on Twitter in 2018, showing that Indonesia’s Central Bank has more Twitter followers than any other monetary authority, beating out the Banco de Mexico, Federal Reserve, European Central Bank and Reserve Bank of India. In this paper some prediction of number of Twitter followers in Central Bank communication is also contributed, based on Weighted Least Squares method. An algorithm is implemented in MATLAB, while weights are used to minimize the error between the predicted and actual output sequence, presented with number of followers for each bank.

Keywords:

Social networks, Central Bank, Weighted Least Squares method, Facebook/Twitter accounts

Session Chair

Bertan Karahoda

Session Co-Chair

Krenare Pireva

Proceedings Editor

Edmond Hajrizi

ISBN

978-9951-437-69-1

Location

Pristina, Kosovo

Start Date

27-10-2018 10:45 AM

End Date

27-10-2018 12:15 PM

DOI

10.33107/ubt-ic.2018.83

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Oct 27th, 10:45 AM Oct 27th, 12:15 PM

An implementation of Weighted Least Squares method in Central Bank Twitter Accounts Grew prediction

Pristina, Kosovo

This paper presents some advantages of using social media and social networks as an efficient way of Central Banks communication with target audience. The statistics given in this paper presents some leading banks based on number of followers on Twitter in 2018, showing that Indonesia’s Central Bank has more Twitter followers than any other monetary authority, beating out the Banco de Mexico, Federal Reserve, European Central Bank and Reserve Bank of India. In this paper some prediction of number of Twitter followers in Central Bank communication is also contributed, based on Weighted Least Squares method. An algorithm is implemented in MATLAB, while weights are used to minimize the error between the predicted and actual output sequence, presented with number of followers for each bank.