Cultural news position in Kosovo’s media

Session

Journalism, Media and Communication

Description

Cultural developments in our country are gaining momentum day by day while bringing a contemporary professional spirit, and fortunately are occupying a special place in the international arena. This shows an extraordinary devotion by your artists, seriousness, and above all and most importantly, professionalism. The film industry it self or the "7th Art" has proven it self to us in recent years with their achievements at international festivals and the prestigious awards they have brought. Not just the film, but also so many exhibitions, events, have a huge impact in the development of culture in our country. But low media coverage of cultural activities remains a concern. In addition, in the regular program schemes, cultural activities occupy the last sections in the informative editions, and unfortunately, some informative editions don’t even include culture section at all. Where as in online media mainly dominate showbiz news rather than cultural news. It’s a clear indication how media orients the audience by feeding them with completely unnecessary information or within formation from which a reader has no benefits. Through this research we’ll try to highlight the causes and reasons of such a phenomenon in our media.

Keywords:

news, culture, movie, exhibitions, Kosovo and online media

Proceedings Editor

Edmond Hajrizi

ISBN

978-9951-550-47-5

Location

UBT Kampus, Lipjan

Start Date

30-10-2021 12:00 AM

End Date

30-10-2021 12:00 AM

DOI

10.33107/ubt-ic.2021.235

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Oct 30th, 12:00 AM Oct 30th, 12:00 AM

Cultural news position in Kosovo’s media

UBT Kampus, Lipjan

Cultural developments in our country are gaining momentum day by day while bringing a contemporary professional spirit, and fortunately are occupying a special place in the international arena. This shows an extraordinary devotion by your artists, seriousness, and above all and most importantly, professionalism. The film industry it self or the "7th Art" has proven it self to us in recent years with their achievements at international festivals and the prestigious awards they have brought. Not just the film, but also so many exhibitions, events, have a huge impact in the development of culture in our country. But low media coverage of cultural activities remains a concern. In addition, in the regular program schemes, cultural activities occupy the last sections in the informative editions, and unfortunately, some informative editions don’t even include culture section at all. Where as in online media mainly dominate showbiz news rather than cultural news. It’s a clear indication how media orients the audience by feeding them with completely unnecessary information or within formation from which a reader has no benefits. Through this research we’ll try to highlight the causes and reasons of such a phenomenon in our media.