An analytical setting-based approach to business continuity strategy in uncertain times

Session

Management, Business and Economics

Description

Uncertain times have historically caused distress for businesses in many aspects. Some of the phenomena that caused ambiguity in business had regional effects, and some others had global effects. COVID-19 is an example of a phenomenon that caused a high degree of business activity disruption around the world to have a big impact on enterprise operations, society and the economy in general. Nonetheless, this pandemic made leaders and managers act quickly and increase the degree of flexibility, developing a new narrative for the way of doing business. Consequently, we considered it important to discuss ways for companies to orient themselves towards mitigating the financial consequences of the pandemic and adapt accordingly to withstand it. In this regard, it is assumed that businesses face various and serious problems in planning and implementing recovery strategies. This paper assumed that a extrapolative setting-based approach will help businesses in planning and implementing successful recovery strategy.

Keywords:

Uncertain times, strategy, recovery, pandemics, scenario, forecasting

Proceedings Editor

Edmond Hajrizi

ISBN

978-9951-550-50-5

Location

UBT Kampus, Lipjan

Start Date

29-10-2022 12:00 AM

End Date

30-10-2022 12:00 AM

DOI

10.33107/ubt-ic.2022.433

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Oct 29th, 12:00 AM Oct 30th, 12:00 AM

An analytical setting-based approach to business continuity strategy in uncertain times

UBT Kampus, Lipjan

Uncertain times have historically caused distress for businesses in many aspects. Some of the phenomena that caused ambiguity in business had regional effects, and some others had global effects. COVID-19 is an example of a phenomenon that caused a high degree of business activity disruption around the world to have a big impact on enterprise operations, society and the economy in general. Nonetheless, this pandemic made leaders and managers act quickly and increase the degree of flexibility, developing a new narrative for the way of doing business. Consequently, we considered it important to discuss ways for companies to orient themselves towards mitigating the financial consequences of the pandemic and adapt accordingly to withstand it. In this regard, it is assumed that businesses face various and serious problems in planning and implementing recovery strategies. This paper assumed that a extrapolative setting-based approach will help businesses in planning and implementing successful recovery strategy.