The Effects of Interior Design on the Microeconomics: From the Perspective of Clients

Session

Integrated Design

Description

There is a practical and theoretical relationship between the economics, the customer, the economic spaces, and the architecture and design of spaces. This connection implies to this ecosystem the need to develop new forms required to fulfilling the requirements, needs and demands of the market. In this context, the interior design business is a subtle setting. The interior design of gastronomic spaces is supposed to have a significant impact on people when deciding to visit those places. However, we could not find a specific exploratory study that raises questions about the investment in interior design and its possible influence on the decision-making of customers to visit certain spaces and be eager to pay for products and services offered. Accordingly, this issue grew into motivation to discuss in this paper and to treat this as a research subject. includes the research questions seek to find whether local business owners decide to invest in the interior design of their spaces with the motivation to attract and influence the consumer decision to buy the products and services offered by them. How can this matter be interpreted from the perspective of customers? The methodology used is mixed employing the theoretical part of literature review, and survey research as part of quantitative and statistical methods. The data obtained from the survey were collected, selected, and analysed using statistical analysis tools. The research results contributed to answering the logical questions and raising awareness of the connection between the design of spaces and economics.

Keywords:

interior design, investment, concepts, economics, decision-making

Proceedings Editor

Edmond Hajrizi

ISBN

978-9951-550-50-5

Location

Lipjan, Kosovo

Start Date

29-10-2022 12:00 AM

End Date

30-10-2022 12:00 AM

DOI

10.33107/ubt-ic.2022.79

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The Effects of Interior Design on the Microeconomics: From the Perspective of Clients

Lipjan, Kosovo

There is a practical and theoretical relationship between the economics, the customer, the economic spaces, and the architecture and design of spaces. This connection implies to this ecosystem the need to develop new forms required to fulfilling the requirements, needs and demands of the market. In this context, the interior design business is a subtle setting. The interior design of gastronomic spaces is supposed to have a significant impact on people when deciding to visit those places. However, we could not find a specific exploratory study that raises questions about the investment in interior design and its possible influence on the decision-making of customers to visit certain spaces and be eager to pay for products and services offered. Accordingly, this issue grew into motivation to discuss in this paper and to treat this as a research subject. includes the research questions seek to find whether local business owners decide to invest in the interior design of their spaces with the motivation to attract and influence the consumer decision to buy the products and services offered by them. How can this matter be interpreted from the perspective of customers? The methodology used is mixed employing the theoretical part of literature review, and survey research as part of quantitative and statistical methods. The data obtained from the survey were collected, selected, and analysed using statistical analysis tools. The research results contributed to answering the logical questions and raising awareness of the connection between the design of spaces and economics.