LANGUAGE CHALLENGES ON NATIONAL TELEVISION IN NORTH MACEDONIA

Session

Journalism, Media and Communication

Description

This paper will elaborate the language spoken on National Televisions in North Macedonia, comparing it with Televisions of the Republic of Kosovo as the two multi-ethnic states that emerged from the Balkans. Furthermore, making a comparison with Televisions in Belgium, more precisely in Brussels, one of the cities with many ethnic colors, as well as a state of the European family- an aim of many Balkan states. Active speech, as a key activity of sociological, communicative and linguistic identity to people, gives anthropological characteristics and values. Language with its characteristics varies constantly, it is created, developed, depending on the changes of people and society. This indicates that people have a close relationship with ‘language’, without which they cannot create communicative bridges in any society. Despite the many meanings of the term communication, essentially it means information sharing with other individuals. To communicate means to convey information and exchange ideas, even when this exchange of information is unintentional. This paper will also deal with language policies, which nowadays have significant impact on social cohesion, even though in many Balkan states it remains only paper written. The qualitative aspect and quantitative parameters of the ‘variety of language’ in electronic media. How ‘language rules’ are implemented in the media in the Republic of North Macedonia and their impact on democratic capacities of the country. Directions and solutions to these problems. Language is and remains one of the most important elements of the identity of citizens in a country. The state therefore must communicate with citizens to strengthen loyalty and a sense of connection, as well as the feeling that citizens belong to that country.

Keywords:

televisions, power, medium, speech, spoken language, communication, language policies, information.

Proceedings Editor

Edmond Hajrizi

ISBN

978-9951-550-95-6

Location

UBT Lipjan, Kosovo

Start Date

28-10-2023 8:00 AM

End Date

29-10-2023 6:00 PM

DOI

10.33107/ubt-ic.2023.43

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Oct 28th, 8:00 AM Oct 29th, 6:00 PM

LANGUAGE CHALLENGES ON NATIONAL TELEVISION IN NORTH MACEDONIA

UBT Lipjan, Kosovo

This paper will elaborate the language spoken on National Televisions in North Macedonia, comparing it with Televisions of the Republic of Kosovo as the two multi-ethnic states that emerged from the Balkans. Furthermore, making a comparison with Televisions in Belgium, more precisely in Brussels, one of the cities with many ethnic colors, as well as a state of the European family- an aim of many Balkan states. Active speech, as a key activity of sociological, communicative and linguistic identity to people, gives anthropological characteristics and values. Language with its characteristics varies constantly, it is created, developed, depending on the changes of people and society. This indicates that people have a close relationship with ‘language’, without which they cannot create communicative bridges in any society. Despite the many meanings of the term communication, essentially it means information sharing with other individuals. To communicate means to convey information and exchange ideas, even when this exchange of information is unintentional. This paper will also deal with language policies, which nowadays have significant impact on social cohesion, even though in many Balkan states it remains only paper written. The qualitative aspect and quantitative parameters of the ‘variety of language’ in electronic media. How ‘language rules’ are implemented in the media in the Republic of North Macedonia and their impact on democratic capacities of the country. Directions and solutions to these problems. Language is and remains one of the most important elements of the identity of citizens in a country. The state therefore must communicate with citizens to strengthen loyalty and a sense of connection, as well as the feeling that citizens belong to that country.