Processes digitalization: need or necessity to enhance the innovation? (Case study Republic of Kosovo)

Session

Management, Business and Economics

Description

Innovation – the most preferred word from business but also the hardest work to implement properly. Business challenged every day from different issues, regarding the implementation of manual processes developed in the past. From past ten years, huge process digitalization have been implement in different sectors. The worldwide companies took this opportunity to invest and increase the employee’s productivity and to reduce as much as was possible manual processes. The main challenges was the development and implementation phrase, even that the most of the team were sceptic for the results. Studies shown that after the test phrase the perception of process digitalization were changed in the stage that teams believe more in digital rather than manual, even today.

Based on the research conducted in Republic of Kosovo, in retail business, we found out that lack of investment have been done in this direction. Most of the processes are manual and requires to implement in daily basis, but non useful control strategy (is evident), have record a huge number of complaints by consumers. With this study, the aim is to identify main departments that can switch in digital process, and the company can benefit, not only in productivity but also by generating real time reports and data.

Keywords:

Innovation, entrepreneurship, business performance, process digitalization

Proceedings Editor

Edmond Hajrizi

ISBN

978-9951-550-95-6

Location

UBT Lipjan, Kosovo

Start Date

28-10-2023 8:00 AM

End Date

29-10-2023 6:00 PM

DOI

10.33107/ubt-ic.2023.156

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Oct 28th, 8:00 AM Oct 29th, 6:00 PM

Processes digitalization: need or necessity to enhance the innovation? (Case study Republic of Kosovo)

UBT Lipjan, Kosovo

Innovation – the most preferred word from business but also the hardest work to implement properly. Business challenged every day from different issues, regarding the implementation of manual processes developed in the past. From past ten years, huge process digitalization have been implement in different sectors. The worldwide companies took this opportunity to invest and increase the employee’s productivity and to reduce as much as was possible manual processes. The main challenges was the development and implementation phrase, even that the most of the team were sceptic for the results. Studies shown that after the test phrase the perception of process digitalization were changed in the stage that teams believe more in digital rather than manual, even today.

Based on the research conducted in Republic of Kosovo, in retail business, we found out that lack of investment have been done in this direction. Most of the processes are manual and requires to implement in daily basis, but non useful control strategy (is evident), have record a huge number of complaints by consumers. With this study, the aim is to identify main departments that can switch in digital process, and the company can benefit, not only in productivity but also by generating real time reports and data.