The Brain Behind Design: Utilizing Neuroscience for Architectural Decision-Making

Session

Architecture and Spatial Planning

Description

The historical evolution of decision-making processes in architecture has been multifaceted, often prioritizing factors other than occupants' well-being. Acknowledging the unique needs and preferences of individuals, the study aims to unravel how architectural spaces elicit distinct emotional responses, and its impact on occupants’ brain. This research endeavors to explore the possibilities offered by neuroscience tools for architects, deepening the understanding of the intricate relationship between occupants and their built environment. It seeks to investigate the historical applications of wearable neuroscientific devices in architectural practice, identify efficient methodologies for analyzing critical architectural parameters, and assess the potential and limitations of architects' independent use of neuroscientific tools. Through these inquiries, the study aspires to offer comprehensive insights into the practicality and efficacy of uniting neuroscience and architecture, ultimately enhancing the decision-making design processes in architecture.

Keywords:

Neuroarchitecture, Decision-making, Evidence-based Design

Proceedings Editor

Edmond Hajrizi

ISBN

978-9951-550-95-6

Location

UBT Lipjan, Kosovo

Start Date

28-10-2023 8:00 AM

End Date

29-10-2023 6:00 PM

DOI

10.33107/ubt-ic.2023.59

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Oct 28th, 8:00 AM Oct 29th, 6:00 PM

The Brain Behind Design: Utilizing Neuroscience for Architectural Decision-Making

UBT Lipjan, Kosovo

The historical evolution of decision-making processes in architecture has been multifaceted, often prioritizing factors other than occupants' well-being. Acknowledging the unique needs and preferences of individuals, the study aims to unravel how architectural spaces elicit distinct emotional responses, and its impact on occupants’ brain. This research endeavors to explore the possibilities offered by neuroscience tools for architects, deepening the understanding of the intricate relationship between occupants and their built environment. It seeks to investigate the historical applications of wearable neuroscientific devices in architectural practice, identify efficient methodologies for analyzing critical architectural parameters, and assess the potential and limitations of architects' independent use of neuroscientific tools. Through these inquiries, the study aspires to offer comprehensive insights into the practicality and efficacy of uniting neuroscience and architecture, ultimately enhancing the decision-making design processes in architecture.