Pezull: A student startup business based on integrated design concepts
Session
Fashion
Description
“Pezull" is student initiated startup business which is based on creating products inspired by the ideas of transparency and illusion. The idea started with the need to solve a problem, inspired by the saying “design is the solution.” In Kosovo, there is a feeling that a lot of things are done secretly and this brings about a lack of transparency. But transparency brings courage, confidence, intimacy and comfort. This initial inspiration served a starting point for our first product, a bag. It was chosen as the most personal product to suit all personalities. The transparent bag, thus, symbolizes courage and fits in with every aspect of the concept for our business and artistic plan.
Keywords:
Transparency, suspension, bag, fashion, comfort, business, startup, design.
Session Chair
Ajhan Bajmaku, Artrit Bytyçi
Proceedings Editor
Edmond Hajrizi
ISBN
978-9951-550-19-2
Location
Pristina, Kosovo
Start Date
26-10-2019 1:30 PM
End Date
26-10-2019 3:00 PM
DOI
10.33107/ubt-ic.2019.04
Recommended Citation
Memaj, Nertila; Doramar, Hira; and Hoxha, Medina, "Pezull: A student startup business based on integrated design concepts" (2019). UBT International Conference. 4.
https://knowledgecenter.ubt-uni.net/conference/2019/events/4
Pezull: A student startup business based on integrated design concepts
Pristina, Kosovo
“Pezull" is student initiated startup business which is based on creating products inspired by the ideas of transparency and illusion. The idea started with the need to solve a problem, inspired by the saying “design is the solution.” In Kosovo, there is a feeling that a lot of things are done secretly and this brings about a lack of transparency. But transparency brings courage, confidence, intimacy and comfort. This initial inspiration served a starting point for our first product, a bag. It was chosen as the most personal product to suit all personalities. The transparent bag, thus, symbolizes courage and fits in with every aspect of the concept for our business and artistic plan.