Session

Psychology

Description

T

his article investigates the role of interviewer/respondent gender dyad in cellphone interview retention and length. Relying on a simple random sample of cellphone public opinion survey data of 1571 respondents collected in Albania in winter 2018-2019, we test a set of hypothesis arguing that, in cellphone public opinion surveys, female interviewers would yield better results both in terms of advancing the interview toward the last question (interview retention), and having it conducted in shorter time (interview length). By complementing social distance theory and social desirability theory with genders differences in personality traits, we hope to contribute with models potentially stable and generalizable across different cultural and political settings. We found that, indeed, in cellphone surveys the female-female dyad would predict better interview results and the male-male dyad would predict the worst interview results, with the other gender combinations in between.

Keywords:

cellphone survey, random digit dialing, interviewer-respondent dyad effect, interview retention, interview length

Session Chair

Edmond Dragoti, Denis Celcima

Proceedings Editor

Edmond Hajrizi

ISBN

978-9951-550-19-2

First Page

15

Last Page

34

Location

Pristina, Kosovo

Start Date

26-10-2019 2:00 PM

End Date

26-10-2019 2:10 PM

DOI

10.33107/ubt-ic.2019.95

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Oct 26th, 2:00 PM Oct 26th, 2:10 PM

The Role of Interviewer/Respondent Gender Dyads in Cellphone Interview Retention and Length

Pristina, Kosovo

T

his article investigates the role of interviewer/respondent gender dyad in cellphone interview retention and length. Relying on a simple random sample of cellphone public opinion survey data of 1571 respondents collected in Albania in winter 2018-2019, we test a set of hypothesis arguing that, in cellphone public opinion surveys, female interviewers would yield better results both in terms of advancing the interview toward the last question (interview retention), and having it conducted in shorter time (interview length). By complementing social distance theory and social desirability theory with genders differences in personality traits, we hope to contribute with models potentially stable and generalizable across different cultural and political settings. We found that, indeed, in cellphone surveys the female-female dyad would predict better interview results and the male-male dyad would predict the worst interview results, with the other gender combinations in between.