Session

Management, Business and Economics

Description

Is Kosovo a strategic interest of the EU in terms of international policy and entrepreneurship? International business represents all cross-border exchanges of goods, services or resources between two or more nations. These exchanges can go beyond the exchange of money for physical goods including international transfers of other resources, such as people, intellectual property (e.g., patents, copyrights, trademarks and data), and assets or contractual obligations (e.g., the right to use a foreign asset, provide a future service to foreign clients, or execute a complex financial instrument). Entities involved in international business range from large multinational firms with thousands of employees doing business in many countries around the world, since they found the interest of doing that. This broader definition of international business also includes transactions across profitable borders, as well as transactions motivated by non-financial profits (e.g., the triple line, corporate social responsibility, and political favoritism) that affect the future of a business. Kosovo is still not recognized by all EU countries, despite of values or mutual benefits the recognition could offer. The main purpose of this research is to reflect or identify the opportunities that Kosovo offers as a country in terms of entrepreneurship. The aim of this research will be based on the knowledge it will receive from various literature, case studies, and from survey research within the country of Kosovo. The research assumes that that Kosovo has abundant potential to be incorporated into international business. To elaborate this question the research methods used in this paper are approachable qualitative and quantitative. Research is limited to international business and does not take into account other areas, research is limited to the next 5 years in terms of time, and survey research is limited to 5 main cities within Kosovo.

Keywords:

Strategic, Kosovo, EU, entrepreneurship, international business

Session Chair

Ylber Limani

Session Co-Chair

Gonxhe Beqiri

Proceedings Editor

Edmond Hajrizi

ISBN

978-9951-437-96-7

First Page

18

Last Page

28

Location

Lipjan, Kosovo

Start Date

31-10-2020 3:15 PM

End Date

31-10-2020 4:45 PM

DOI

10.33107/ubt-ic.2020.277

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Oct 31st, 3:15 PM Oct 31st, 4:45 PM

Kosovo as a Strategic Awareness of the EU

Lipjan, Kosovo

Is Kosovo a strategic interest of the EU in terms of international policy and entrepreneurship? International business represents all cross-border exchanges of goods, services or resources between two or more nations. These exchanges can go beyond the exchange of money for physical goods including international transfers of other resources, such as people, intellectual property (e.g., patents, copyrights, trademarks and data), and assets or contractual obligations (e.g., the right to use a foreign asset, provide a future service to foreign clients, or execute a complex financial instrument). Entities involved in international business range from large multinational firms with thousands of employees doing business in many countries around the world, since they found the interest of doing that. This broader definition of international business also includes transactions across profitable borders, as well as transactions motivated by non-financial profits (e.g., the triple line, corporate social responsibility, and political favoritism) that affect the future of a business. Kosovo is still not recognized by all EU countries, despite of values or mutual benefits the recognition could offer. The main purpose of this research is to reflect or identify the opportunities that Kosovo offers as a country in terms of entrepreneurship. The aim of this research will be based on the knowledge it will receive from various literature, case studies, and from survey research within the country of Kosovo. The research assumes that that Kosovo has abundant potential to be incorporated into international business. To elaborate this question the research methods used in this paper are approachable qualitative and quantitative. Research is limited to international business and does not take into account other areas, research is limited to the next 5 years in terms of time, and survey research is limited to 5 main cities within Kosovo.