Session

Fashion

Description

A color is one of the first elements to communicate the message behind the design. The color can sway thinking, change actions, and cause reactions. It can be used to attract attention, to organize the content, to emphasize the elements, to evoke emotions and to help a design look aesthetically pleasing. The selection of the color palette in the design is of high importance and should not be neglected for the only reason that color remains a powerful tool for creating customer-centric products. Color experiments are crucial in design because a poor selection of color palettes may lose the identity of the design.

Proceedings Editor

Edmond Hajrizi

ISBN

978-9951-550-475

First Page

1

Location

UBT Kampus, Lipjan

Start Date

30-10-2021 12:00 AM

End Date

30-10-2021 12:00 AM

DOI

10.33107/ubt-ic.2021.65

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Oct 30th, 12:00 AM Oct 30th, 12:00 AM

Colour Coordination as a Powerful Design Tool

UBT Kampus, Lipjan

A color is one of the first elements to communicate the message behind the design. The color can sway thinking, change actions, and cause reactions. It can be used to attract attention, to organize the content, to emphasize the elements, to evoke emotions and to help a design look aesthetically pleasing. The selection of the color palette in the design is of high importance and should not be neglected for the only reason that color remains a powerful tool for creating customer-centric products. Color experiments are crucial in design because a poor selection of color palettes may lose the identity of the design.