How to Influence Market, Competition and Consumers
Session
Management, Business and Economics
Description
This paper is discussing three international companies that are also well known brand names and those companies could be considered as companies that are influencing market, competition and consumers. This paper discusses Coca Cola, Microsoft and Wikipedia. Coca Cola is oldest company and it is specialized on producing and distributing carbonated soft drinks, while Microsoft is leading company for developing closed source code operating systems and application software’s. In addition, this paper is discussing also Wikipedia that is free online encyclopedia and it is based on open source code and it is non profitable organization.
Keywords:
Coca Cola, Microsoft, Wikipedia, Strategy, Market, Innovation
Proceedings Editor
Edmond Hajrizi
ISBN
978-9951-550-50-5
Location
UBT Kampus, Lipjan
Start Date
29-10-2022 12:00 AM
End Date
30-10-2022 12:00 AM
DOI
10.33107/ubt-ic.2022.416
Recommended Citation
skenderi, besnik, "How to Influence Market, Competition and Consumers" (2022). UBT International Conference. 430.
https://knowledgecenter.ubt-uni.net/conference/2022/all-events/430
How to Influence Market, Competition and Consumers
UBT Kampus, Lipjan
This paper is discussing three international companies that are also well known brand names and those companies could be considered as companies that are influencing market, competition and consumers. This paper discusses Coca Cola, Microsoft and Wikipedia. Coca Cola is oldest company and it is specialized on producing and distributing carbonated soft drinks, while Microsoft is leading company for developing closed source code operating systems and application software’s. In addition, this paper is discussing also Wikipedia that is free online encyclopedia and it is based on open source code and it is non profitable organization.